QUOTE (TimothyHughes @ Sep 13 2008, 02:39 PM)
Canon won't outdo their flagship EOS-1Ds Mark III that "only" has 21.1 MP.
IMO, the logical fallacy behind the oft-expressed, overly-simplistic idea that a manufacturer will not preempt an existing high-end model is that it fails to take into account the temporal nature of product cycles. The argument would make sense if the new-model starting point and ending point of all models within a product line's hierarchy were synchronized. But of course they are not, for reasons related to a manufacturer's development resources and market conditions, including competitive pressures such as those now seen by Canon from Nikon.
So, the preemption question must be analyzed in light of a particular point in time relative to the current product cycle of the two models under consideration. The 5D was announced on August 22, 2005. As such, it has passed through about 150% of its logical product life cycle. (The only reason that it lasted so long was because [a] it was a classic in terms of image quality; and [b] there was no competition.)
The IDsMarkIII was announced on August 22, 2007. As an example, for the sake of argument, if its replacement is announced at the beginning of 2009, the IDsMarkIII will have been two-thirds of the way through its product life-cycle right now. Overlap of some key features between models (and thus preemption and cannibalization of sales) may necessarily occur at points in time of the end of the product cycle of the higher-end model and the start of the product cycle of the lower-end model.
Indeed, such an occurrence may be seen as a sign of the end-of-life of the higher-end model (the model's "Winter") and anticipation of the birth of a replacement higher-end model (the model's "Spring"). In its admittedly late review of the 1Ds Mark III last month, DPR said "although there's no doubt that the Mark III sets the standard for digital SLR resolution and significantly narrows the gap between '35mm format' and 'medium format' digital cameras,
it is also undoubtedly a niche product that will, by now, have been bought (or earmarked for purchase) by pretty much everyone who is ever likely to hand over the best part of $8000 for one."I hope that my fellow photogs who have recently purchased the 1Ds will not shoot the messenger. None of this means that a 1Ds purchase as late as today was a mistake. You will probably have recognized the value of your dollars spent before the 5D replacement even ships, and certainly before the 1Ds Mark III replacement is announced and ships. And, as many others have commented, at some point it is probably a good idea to call one's acquisition of camera body technology "good enough."
Best,
Bruce