It’s an interesting, yet complicated, time for DJI drone enthusiasts, especially those of us in the U.S. As someone who relies on drones for commercial work for both photography and video, keeping an eye on the latest technology and regulations is part of the job.
DJI, the world’s largest drone manufacturer, has been rolling out new models like the Air 3S and the hopefully soon-to-be-released Mavic 4, both of which bring some impressive upgrades to the table. However, getting these drones into the U.S. has hit a major snag, and that’s creating a lot of uncertainty for professionals and hobbyists alike. In the U.S. will we be able to get the Mavic 4?
What’s New from DJI?
DJI (as usual) has been busy refining its lineup, and two models are particularly worth mentioning: the DJI Air 3S and the Mavic 4, each catering to slightly different needs.
- DJI Air 3S: This drone has quickly made a name for itself in the mid-tier consumer market. It features a dual-camera system with a 1-inch 50MP wide-angle camera and a 48MP telephoto lens. The 4K at 120fps video capability, combined with 10-bit D-Log M and HLG color profiles, makes this an excellent tool for those who need high-quality footage at a more accessible price. It’s a versatile machine, with its 14 stops of dynamic range making it suitable for low-light situations, too. All of this makes it an attractive option for travel photographers or content creators
- DJI Mavic 4 (anticipated): DJI has not officially released the Mavic 4 yet, but leaks suggest it will feature a 4/3 CMOS sensor for even better image quality than the Mavic 3, with potential 5.7K video capability. It’s expected to offer superior low-light performance and somehow improve on flight time, making it an excellent choice for high-end professionals who need longer flights and sharper footageDroneDJDroneDJ.
Customs and Import Struggles: What’s Happening?
While the Air 3S will be huge in the consumer market, it’s hitting a massive roadblock with U.S. Customs and Border Protection (CBP). The Uyghur Forced Labor Prevention Act (UFLPA) is at the heart of this issue. CBP has been holding DJI drones at the border, citing concerns over the possibility that DJI’s supply chain may involve forced labor in China’s Xinjiang region. DJI has denied these claims, asserting that their manufacturing happens in Shenzhen and Malaysia, far from the controversial Xinjiang region DRONELIFE DroneDJ.
From what we know, this isn’t a full-on ban, but it’s causing frustrating delays for customers in the U.S. trying to get their hands on the Air 3S. As of now, DJI is working on resolving the issue by providing documentation to prove compliance with U.S. labor laws. In the meantime, if you’re in the U.S. and considering purchasing the Air 3S or holding out for the Mavic 4, you might need to wait a while longer
How This Affects Drone Buyers and Professionals
As a professional photographer and drone operator, these delays are worrisome. Drones like the Air 3S are part of my toolkit—not just for capturing high-quality footage but for a range of tasks, from shooting commercials, to real estate shoots to landscape photography. Missing out on new tech puts many of us at a disadvantage, especially when DJI remains the go-to for quality and reliability.
For U.S. buyers, DJI has advised purchasing directly through their website to avoid issues at major retailers, but there’s no guarantee this will fully sidestep customs problems. From the anecdotal research I’ve heard – it might be better to order through a third party company. DroneDJ.
If the import issues drag on, many professionals may need to consider alternatives. However, finding a comparable replacement that matches DJI’s balance of price, quality, and features is easier said than done.
Comparison: DJI Air 3S vs. Mavic 3 Cine Pro vs. Mavic 4
It’s worth comparing these drones to think about out which model might be right for you—assuming you can get your hands on them.
- DJI Air 3S: Perfect for creators and travelers on the move. Its dual-camera system offers flexibility, and its price point makes it accessible to a wider audience. With 4K 120fps, it’s a solid tool for videographers who don’t need 5.1K resolution
- Mavic 3 Cine Pro: This is the top-tier option for professionals who need the very best. It features a 4/3 CMOS sensor, 5.1K video recording, and Apple ProRes for beautiful unmatched footage quality. Its advertised 46 minutes of flight time may be exaggerated but it is wonderful to have the extended flight time. It’s an amazing drone – and camera. The Hasselblad and the 10bit Log files are incredible to work with in post.
- Mavic 4: Though we’re still waiting on final specs, it’s expected to improve on the Mavic 3, offering 5.7K video, longer flight times, and improved low-light performance. If you’re looking for cutting-edge tech, this could be worth the wait DroneDJ. I’m not sure how it’ll arrive but one day I hope to use it!
Final Thoughts
For U.S.-based drone enthusiasts and professionals, patience and risk is the name of the game right now. The DJI Air 3S is an excellent tool, and the Mavic 4 promises to push the envelope even further, but until the customs situation is resolved, getting these drones might take longer than expected.
I’m thinking about getting a used DJI Avata 2. While the camera isn’t the best compared to other drones, it’s still great for FPV shoots, especially when capturing the energy of tight spaces and tricky spots. It’s perfect for exploration, and DJI’s ecosystem makes it easy to trust for pro-level stability and safety.
While waiting, check the used market or see if the Mavic 3 Cine Pro meets your needs. It’s been suggested that you can also explore DJI’s website to avoid potential retail delays.
As someone who depends on drones professionally, it’s frustrating navigating regulations and delays, but watching the evolution of camera-flying tech is always exciting and worth keeping tabs on.
What about you? Have you been impacted by these delays or future regulations? Let’s talk about it—drop me a line and share your experience! teamlula@luminous-landscape.com
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