A New Change For Luminous-Landscape
Updated November 25, 2015
For over 15 years Luminous-Landscape has been a valuable resource for the photo enthusiast. Michael Reichmann created Luminous-Landscape with the idea of providing an information resource covering every aspect of photography, including tutorials, product reviews, essays and travel advice.
Today, LuLa has become one of the world’s largest web sites devoted to the art and craft of photography, with some 1 million readers monthly from more than 130 countries worldwide.
In addition to the more than 5,000 articles currently on the site, covering the entire history of digital imaging, we publish at least three new articles each and every week. That’s about 125 new in-depth articles about photography each year – more than any other web site or print magazine.
We also have extensive instructional and magazine style videos with a wide variety of content. There are lively, well-regulated and highly informative discussion forums with more than 30,000 active members, including many industry experts who freely give of their time and knowledge.
In recent years monetizing web sites has become an issue for many, including ourselves. Whereas during the first decade of this century advertising and training videos were a reliable source of income, more recently we, as well as many other web sites, have found it increasingly difficult to continue to expand and grow our services. Running a high quality site with fresh and valuable content takes time, resources and money.
Some web sites have wealthy parent companies. Others plead for donations. Some simply recycle product announcements and rumors. Similar to newspapers that also provide new and worthwhile content on a daily basis, The Luminous Landscape now needs to adopt a more robust and contemporary approach to financing our product development and publishing activities.
For this reason we have decided to move to a Membership model. All of our content – the more than 5,000 exciting articles, the dozen or so new ones published each month, and also all of our existing and future training videos (which up until now have cost $150 a year for a subscription), are all included in our new site membership program. This includes our very active discussion forum, which will remain free and outside the membership paywall.
Michael Reichmann and Kevin Raber Explain the Luminous-Landscape Membership Program
So, how much will it cost? Here’s the good news– just $1 per month, which is less than the price of a package of chewing gum, one day’s newspaper or one cheap cup of coffee for 30 days. For your convenience, and ours, this will be billed at $12 for a one-year subscription. You can pay online with any major credit card or Paypal. Our registration process is easy and fast.
We will be launching the membership site on November 30th, 2015 sometime during the day. When you visit the site you’ll be presented with a simple become a member screen that will require a login name and password. You’ll then be taken to a payment screen. We’ll offer either credit card or PayPal payment options. Once you have completed the registration you are all set to go. You will not have to sign on each time you visit the site unless you sign on with another device or clear out the cookies on your computer.
You can use your login and password to log into 5 different devices. You’ll only need to pay once. Then for your phone, tablet or home and work computer just login with your user name and password.
We will also be regularly making special offers available from various companies exclusively to members. Often just one of these discount offers will cover the cost of your annual subscription.
Michael, Chris and I are enthusiastic photographers. It’s what we do. It’s our craft, our art and our passion. Along with dozens of the world’s best photographic writers, we provide several new articles each week, and numerous training videos each year, and we want to share all of this with you. Free is good. We all want free. But free comes with a price. As the saying goes – you get what you pay for.
We believe $1 a month is the lowest cost in the industry for our quality and quantity of content. If many of you agree, we will even be able to eliminate all advertising on the site. That’s our goal, and once we have reached 50,000 subscribers we commit to you that we will remove advertising from the site.
We hope that you will join us, along with a worldwide community of like-minded photographers and become a member of The Luminous Landscape.
Michael, Chris and Kevin