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Background to the Test and Shoot
On April 28, Phase One shipped the first 50 full production IQ180 backs to its dealers around the world. Three days later, Claus Molgaard, Phase One's Chief Technology Officer, flew from Denmark to Utah with production IQ180 backs for me and Mark Dubovoy. We were to shoot together for a week with Claus, Phase One Vice President Kevin Raber, and several other friends in southern Utah.
The timing was fortuitous, because our shoot near Moab initially had nothing to do with Phase One. It happens that Claus and Kevin are part of a small group of rabid landscape photographers that gets together once a year somewhere in the world in early summer to do a shoot, drink some good wine, tell some stories, and generally let down our hair and have a good time. This year's trip happened to be scheduled for the first week in May, and as these trips always are, was planned a year in advance.
Earlier this year when Phase One announced that they would start shippin...

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Michael Reichmann
Michael Reichmann
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Michael Reichmann is the founder of the Luminous Landscape. Michael passed away in May 2016. Since its inception in 1999 LuLa has become the world's largest site devoted to the art, craft, and technology of photography. Each month more than one million people from every country on the globe visit LuLa.
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