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Sony A55 With Zeiss 24mm f/2
It isn't often that something really fresh comes along in this industry. There are new models every few months, but usually these are simply thesame oldwith a bit of addedchrome.
But Sony, who are really gaining momentum in the still camera industry of late with their NEX series still and video models have just launched two new cameras, the SLT-A55V and A33, which will cause their competitors to have a few sleepless nights, and uncommitted camera buyers to look very carefully at what Sony is offering. Current Sony Alpha owners will, I forecast, buy these two new models in droves. Lets have a look at why.
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Disclosure
In mid-August, 2010 along with a small group of web and print journalists I had an opportunity to shoot for several days near Jackson Hole, Wyoming and Yellowstone National Park. This outing was sponsored by Sony so as to allow an opportunity to meet with Sony ...

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Michael Reichmann is the founder of the Luminous Landscape. Michael passed away in May 2016. Since its inception in 1999 LuLa has become the world's largest site devoted to the art, craft, and technology of photography. Each month more than one million people from every country on the globe visit LuLa.
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