Alain Briot
The more informative your advertising, the more persuasive it will be.David Ogilvy
Preface
I am interupting my ongoing series on Vision to publish this essay on the business and marketing aspects of fine art photography. This is a topic I write about regularly. If you are not familiar with my writings on this subject, I am the author ofMarketing Fine Art Photography. Often referred to as a 'manual' on the business aspects of fine art photograph, this book is regularly featured in the top 10 books on photography business on Amazon.com and it has earned excellent reviews on since its publication. If you are new to the subject of marketing photography and have not read this book yet, I recommend you take a look at it.
This essay does not duplicate the contents of my book. Everything in the essay you are reading here is new and different, following my publishing practice which is to avoid redundancy as much as possible.
Marketing fine Art P...
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Alain Briot creates fine art photographs, teaches workshops and offers DVD tutorials on composition, raw conversion, optimization, printing and marketing. Alain is the author of Mastering Landscape Photography, Mastering Photographic Composition and Marketing Fine Art Photography. All 3 books are available from Alain’s website as well as from most bookstores.
You can find more information about Alain's work, writings and tutorials as well as subscribe to Alain’s Free Monthly Newsletter on his <a href="http://www.beautiful-landscape.com/">website</a>. You will receive over 40 essays in PDF format, including chapters from Alain’s books, when you subscribe.
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